Geo-Estate Development Corp.’s maiden venture, The Beacon Makati, is now taking shape amidst more than 10,000 sqm of prime land on the corner of Chino Roces (formerly Pasong Tamo) and Arnaiz (formerly Pasay Road) Avenue. Recently, Geo-Estate president and COO Miriam O. Katigbak expressed confidence that the project will emerge as the only condo development of its kind in the area with a distinguishable and unparalleled “residential resort” theme.
This pronouncement is related to the impending turnover of the first building, Roces Tower, by the middle to the third quarter of 2011. Now in its finishing stages, construction is deemed right on track.
“We started construction of Roces Tower in the middle of 2008 and this 42-story structure is now set for completion soon. For the second phase which is Arnaiz Tower, we started construction in August this year and it is scheduled for turnover in 2013. Amorsolo or Tower 3 is presently in its planning stages and will be launched soon,” Katigbak said.
With sales averaging well across the market segments, Katigbak said that the industry has started to take notice of Geo-Estate as a formidable developer even if it is a young company.
“The ones who head the company come from different companies and fields within the real estate industry, and so we bring in a lot of views that I believe is important, to give the public a fresh product,” she added.
The unit mix of Roces Tower suits the profile of unit buyers of the project: studio for single, young professionals working in Makati or the immediate vicinity, one-bedroom for newlyweds or those hoping to get married, and two- to three-bedrooms for families with children.
“Many of them work in Makati but are living elsewhere, so moving to there is a way of being more located conveniently near their workplace, as well as transportation around the CBD. We are lucky to get this intersection because it is within the Makati CBD, and this corner is convenient for public transport, jeeps and taxis.
The location also gives proximity to convenience stores, a major grocery chain, and even a major shopping complex where residents can go to for leisure and recreation. But if they wish to stay at home, there will be plenty of activities to enjoy because of the residential resort amenities, Katigbak noted.
“The positioning of the project was clear to us, and the residential resort was just a frame that captured the concept that we wanted. Because the smallest unit is sized at 21 sqm, we see that as a rather tight unit, so the idea is to provide the residents with a good set of indoor and outdoor amenities. This means you don’t get cooped up in your own unit because you can go out and enjoy all these open spaces. We are proud to say that we probably have the most number of amenities among the residential towers of Makati.
We have a large swimming pool which has a 450-sqm long lap pool, toddler pool, kiddie pool, 300-meter jogging path, indoor and outdoor play areas, a bi-level gym, a spa area, a clinic and function rooms.”
Arnaiz Tower meanwhile will host the sixth level podium that will contain the most number of the indoor and outdoor amenities. Aside from these, it will have a Sky Lounge on the topmost level that will provide access to city views.
Despite all these advantages, prices of units at The Beacon are still very competitive with the middle market products, she said. Unit finishes are also much better in quality, even when compared to products with the same price points.
With The Beacon still the only product in their portfolio, Katigbak noted that the company wants to take the time to create a development that Geo-Estate can be truly proud of.
They are however intent on launching a new project by next year, still under the middle market segment.
For details on The Beacon Makati, contact Reby Ramirez @ +63 916.4044.555 / +63 922.883.9308 / +63 919.699.3572 or e-mail her at reby_ramirez@yahoo.com.
Source: Manila Bulletin, 01 December 2010
RA 9646, popularly known as Real Estate Service Act ( RESA ) has been approved for implementation when its Implementing Rules and Regulations ( IRR ) was published on July 24 2010 at Philippine Daily Inquirer and Philippine Star. For details on the RESA Law, visit www.ra9646.com, the central repository of all updates on RA 9646.
This pronouncement is related to the impending turnover of the first building, Roces Tower, by the middle to the third quarter of 2011. Now in its finishing stages, construction is deemed right on track.
“We started construction of Roces Tower in the middle of 2008 and this 42-story structure is now set for completion soon. For the second phase which is Arnaiz Tower, we started construction in August this year and it is scheduled for turnover in 2013. Amorsolo or Tower 3 is presently in its planning stages and will be launched soon,” Katigbak said.
With sales averaging well across the market segments, Katigbak said that the industry has started to take notice of Geo-Estate as a formidable developer even if it is a young company.
“The ones who head the company come from different companies and fields within the real estate industry, and so we bring in a lot of views that I believe is important, to give the public a fresh product,” she added.
The unit mix of Roces Tower suits the profile of unit buyers of the project: studio for single, young professionals working in Makati or the immediate vicinity, one-bedroom for newlyweds or those hoping to get married, and two- to three-bedrooms for families with children.
“Many of them work in Makati but are living elsewhere, so moving to there is a way of being more located conveniently near their workplace, as well as transportation around the CBD. We are lucky to get this intersection because it is within the Makati CBD, and this corner is convenient for public transport, jeeps and taxis.
The location also gives proximity to convenience stores, a major grocery chain, and even a major shopping complex where residents can go to for leisure and recreation. But if they wish to stay at home, there will be plenty of activities to enjoy because of the residential resort amenities, Katigbak noted.
“The positioning of the project was clear to us, and the residential resort was just a frame that captured the concept that we wanted. Because the smallest unit is sized at 21 sqm, we see that as a rather tight unit, so the idea is to provide the residents with a good set of indoor and outdoor amenities. This means you don’t get cooped up in your own unit because you can go out and enjoy all these open spaces. We are proud to say that we probably have the most number of amenities among the residential towers of Makati.
We have a large swimming pool which has a 450-sqm long lap pool, toddler pool, kiddie pool, 300-meter jogging path, indoor and outdoor play areas, a bi-level gym, a spa area, a clinic and function rooms.”
Arnaiz Tower meanwhile will host the sixth level podium that will contain the most number of the indoor and outdoor amenities. Aside from these, it will have a Sky Lounge on the topmost level that will provide access to city views.
Despite all these advantages, prices of units at The Beacon are still very competitive with the middle market products, she said. Unit finishes are also much better in quality, even when compared to products with the same price points.
With The Beacon still the only product in their portfolio, Katigbak noted that the company wants to take the time to create a development that Geo-Estate can be truly proud of.
They are however intent on launching a new project by next year, still under the middle market segment.
For details on The Beacon Makati, contact Reby Ramirez @ +63 916.4044.555 / +63 922.883.9308 / +63 919.699.3572 or e-mail her at reby_ramirez@yahoo.com.
Source: Manila Bulletin, 01 December 2010
RA 9646, popularly known as Real Estate Service Act ( RESA ) has been approved for implementation when its Implementing Rules and Regulations ( IRR ) was published on July 24 2010 at Philippine Daily Inquirer and Philippine Star. For details on the RESA Law, visit www.ra9646.com, the central repository of all updates on RA 9646.
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